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Esoapery

About The Project

ESoapery is a natural cosmetics brand founded by Efimia, inspired by her journey to solve her own skin concerns. Flow2web created a fully responsive, custom-designed website that reflects ESoapery’s commitment to quality, sustainability, and eco-friendly skincare.


Date

September 2024


Role

Research, UX/UI Design, Figma Animations, HTML, SCSS, JavaScript Animations, WordPress Integration, ACF Pro, WooCommerce Customization


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About The Project

ESoapery is a brand rooted in natural, sustainable skincare, inspired by Efimia’s journey to find holistic solutions for her own skin. Located in Gevgelija, Macedonia, ESoapery creates high-quality, vegan, and eco-friendly cosmetics. Flow2web was responsible for designing and developing a website that conveys the brand’s natural ethos while delivering a smooth, user-friendly e-commerce experience.

Project Scope

Research, UX/UI Design, Figma Animations, Front-End Development with HTML, SCSS, and JavaScript, Responsive Design, WordPress Integration with ACF Pro, WooCommerce Setup, Customized Payment Pages, Popup Checkout Form, Before/After Image Slider

Research and Strategy

We began with in-depth research to align with ESoapery’s brand identity and values. Understanding their commitment to sustainability helped shape the visual direction, focusing on an earthy, welcoming design that resonates with eco-conscious users.

Flow2web and ESoapery united in success, crafting a seamless, eco-friendly platform with Figma, HTML, SCSS, WordPress, and WooCommerce.

WordPress and WooCommerce Integration

We integrated the site into WordPress with ACF Pro for flexible content management, allowing ESoapery to easily update content. WooCommerce was customized for a streamlined shopping experience, with a popup checkout form that simplifies orders for end users. The payment pages were personalized to maintain brand consistency and ensure an intuitive checkout process.

Flow2web simplifies shopping with a seamless custom popup checkout for effortless user experience.

Responsive Design

Ensuring a fully responsive design was a top priority, allowing users to explore products and complete purchases seamlessly across devices. The site was tested on multiple browsers and devices to maintain a consistent user experience.

Thanks for Discovering ESoapery!

We’re glad you explored our journey with ESoapery. Stay tuned for more inspiring projects crafted with care and creativity from Flow2web!”

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